The brandmark is based on this feature, and is only fully revealed when placed around a corner. In this way we were able to create a brand that truly reflects the product, and its point of difference in the market, and hopefully engineer a sense of discovery; that ‘aha!’ monument that makes an identity stand out. EdgeBoard identity by Maud.
kristinreker / tumblr / com
kristin reker, dipl. des.,
studied visual communication at the university of applied sciences, düsseldorf.
this used to be a blog about my time in berlin in 2009, internship at edenspiekermann
to be continued.
